It looks, ahem, interesting. Odd (...really odd....), but interesting. I'd probably only get it for the 'LULZ', though not for $40, if that's the price, which it probably will be. But any game that involves playing (or watching someone else play) with kitty cats has my vote of confidence!
The fact that this game is getting localized for North America makes the world a better place.
Yep. We're getting Tomodachi Life but Yakuza 5 is still MIA in NA.
/sigh
I don't think I'm ever going to get over that.
But on the bright side, yes! Tomodachi Life! Much <3 to Nintendo for taking a chance on localizing a title that would have likely been considered "too Japanese" a few years ago.
And having watched bits of the video you linked, I think I can safely say this is one of the strangest games to come out of Japan since Segagaga.
A user on YouTube has been posting videos of Tomodachi Life (and other 3DS, Wii, and eShop games, so I assume and hope that this is all legit and approved by Nintendo). One in particular I really wanted to share, finding it hilarious. A little mini-game called Tomodachi Quest. (from approximately 1:30-6:30) I especially liked the "(character) is pretending to be dead."